Jefferies’ Jason Greenberg on Dealmaking in Uncertain Times
At Jefferies’ 2023 Private Internet Conference, Jason Greenberg, Co-Head of Global Technology, Media, and Telecom Investment Banking, shared insight into the current investment landscape and the challenges associated with dealmaking.
Activity may continue to lag in the short term, amid high interest rates and reduced business confidence, but Greenberg foresees a steady recovery in M&A over the next twelve months.
Challenges and Opportunities in Today’s Market
Greenberg acknowledges the complexities of the current dealmaking environment, but also emphasizes the potential rewards for those able to capitalize on opportunities.
“It’s the hardest time to get deals done,” Greenberg stated. “The benefit is that the deals you do now may be the ones that slingshot you into a more successful market.”
He drew parallels to past economic downturns, including the dot-com crash and Global Financial Crisis, where strategic deals led to significant success in subsequent boom markets.
Private Equity Makes A Comeback
Greenberg spoke to new signs of life in private equity, following a very quiet 24 months. Committed capital to private equity funds today is at its highest in years, suggesting a strong interest in acquisitions. Despite significant dry capital, Greenberg expects private equity’s reemergence to be slow, marked by deals that don’t require high leverage.
“We’re seeing private equity back into the market,” he said. “Private deals tend to lag behind public markets by twelve to eighteen months.”
Greenberg also warned that investors are eager to see action, and that could push the M&A market to speed up.
“There’s a point at which you’re being paid to deploy capital,” he shared. “Pretty soon, I think you’ll see the M&A market loosen and begin to accelerate.”
Strategic Buyers and Financial Sponsors: A Shifting Landscape
Greenberg also discussed how the balance between strategic buyers and financial sponsors has changed, as sponsors have become a larger part of the M&A market. Looking ahead, Greenberg predicts a temporary pause in the growth of sponsors, though he thinks their percentage of deals will continue to grow in the long term.
“If you’re a sponsor thinking about the longevity of your fund, you have to recognize that deals done in recent years were completed in an environment with a cost and quantum of debt that isn’t available today,” Greenberg noted. “If the market returns to where it was, and fed funds rate drops considerably, the quantum of debt will expand again.”
Navigating Uncertainty to Come
Greenberg finished by commenting on rising interest rates and their impact on private equity. He stressed the need for funds to set realistic expectations, recognizing that the money they’ve invested might not generate as large a return as in the recent past.
“It feels like rates will be higher for longer than people believe,” Greenberg said. “If that’s the case, private equity funds need to actually recognize investments. They may not see the three-times multiples of recent years, but there will still be good outcomes.”
Greenberg’s comments offer a clear view of a complex market. As interest rates remain high and the market equips for a resurgence of dealmaking, his insight is a valuable resource for private equity funds and investors navigating uncertain times.
Lightspeed’s Faraz Fatemi: Navigating the Shift in Consumer Social Post-Pandemic
At Jefferies’ 2023 Private Internet Conference, Faraz Fatemi, Partner at Lightspeed Venture Partners, shed light on the profound post-pandemic shifts in social media and e-commerce. Fatemi brings robust experience across the startup ecosystem, as both a member of founding teams and an investor in consumer social platforms.
The Evolution of Social Media
Fatemi reflected on the post-COVID trajectory of social media, tracing its evolution from the traditional social use case – powering communication between small groups of people, like friends and family – to the ‘recommendation media’ that dominates platforms today. Today, these platforms leverage algorithmic recommendation systems, feeding users content tailored to their interests.
Fatemi pointed to TikTok’s meteoric rise, observing, “platforms like TikTok proved that recommendation media, based around user interest, scales faster and delivers more content than traditional social media.”
Fatemi also identified trends on the horizon. He pointed to multiplayer media platforms as an opportunity to bridge social interaction and digital content, powering shared consumption experiences across networks of family and friends.
Monetization Models and the New Face of E-Commerce
As e-commerce and social media become increasingly intertwined, Fatemi notices significant experimentation with diverse monetization models. As ad dollars continue to gravitate toward legacy giants like Facebook and Google, early-stage businesses are venturing into uncharted territory.
“There’s quite a bit of innovation in traditional subscription, in-app purchasing, affiliate, and marketplace take-rate models. These new approaches are fueling the next phase of digital monetization,” Fatemi shared. “Much of this is rooted in AI, which impacts the product roadmap for early-stage social and content-led platforms.”
Fatemi pointed to AI-powered product placement and brand matching as one example. Algorithms are connecting brands with content and creators whose audiences align directly with their offering. These mechanisms, coupled with advancements in content recommendation, are driving huge advancements in e-commerce.
Preparing for the Public Market
On the IPO front, Fatemi’s outlook was cautiously optimistic. He believes many companies focused on improving margins and scaling during the downturn. Now, they are poised for a favorable reception in public markets.
“Of course, there’s some fear that if companies go public now, they may be subject to depressed multiples or suffer from limited IPO demand,” Fatemi acknowledged. “But just like the best companies in venture markets always get funded, the best companies going to IPO will attract strong interest.”
Fatemi believes businesses primed for IPOs 12 to 18 months ago are better prepared for public markets today. The sluggish IPO pipeline of 2022 and 2023 may fuel a series of successful public offerings in the months to come.
Fatemi’s insight into the rapidly transforming domains of social media and e-commerce reveal an industry that is not merely adapting to market shifts but actively shaping them. From the next phase of monetization to new applications of AI, the future of consumer social will reflect rampant innovation, with much yet to explore.
Secondaries Provide an Answer for the Primary Questions Facing GPs and LPs in 2023
GPs and LPs lately find themselves facing a similar conundrum.
GPs want to raise new funds while maintaining the long-term upside of attractive assets they already own. But they also need liquidity – to return capital to LPs, support current portfolio companies or invest in new assets that suddenly have more compelling valuations.
They are increasingly finding a solution to this challenge in the secondary market, which surpassed $100 billion in global volume for the second straight year despite challenging economic conditions in 2022.
Nearly half of LPs that sold into the secondary market in 2022 did so for the first time, with goals such as rebalancing portfolios and generating liquidity for new opportunities, which suggests growth in this market is just beginning.
As broader macro sentiment improves, Jefferies sees continued momentum for GP-led secondaries and the most compelling window for LP-led secondaries transactions since the beginning of 2022.
Globally, the secondaries market is deep and well-established, and there are several overriding trends creating opportunities in the market in 2023 and beyond.
For GPs
Amid a tepid M&A and public exit environment, single-asset continuation funds have become the most popular way for sponsors to utilize the secondary market to manage both fund liquidity and duration – representing approximately 50% of overall GP-led market activity.
In 2022, the GP-led secondary market saw an estimated $52 billion in transaction volume, which was 24% less than 2021, but still 49% more than 2020.
Throughout 2023, we expect investor appetite to remain robust for single-asset and multi-asset continuation funds, especially as secondary funds raise larger pools of dedicated capital and new entrants in the space continue to deploy capital.
While secondary market activity was more subdued on the venture and growth side of the market last year due to widespread valuation uncertainty and an expansive bid-ask spread, there are strong indications of improving demand for those opportunities. Globally, more sponsors and VCs are using the secondary GP-led market to enhance the distribution pace to LPs, while raising additional capital to help support strong performing assets or invest in new ones at today’s reduced valuations.
For LPs
There were $56 billion in LP-led secondaries last year, down 13% from the year prior, as buyers accounted for increased market volatility, inflated private company valuations, expected delays in exits and higher underwriting hurdles. But we expect activity to accelerate in 2023 because:
- Many LPs continue to seek ways to reduce their exposure to illiquid assets and redeploy into new private equity deals or other growing strategies such as private credit or infrastructure.
- The market for LP portfolios has rebounded considerably, thanks to stabilizing NAVs and improved public markets, continued strong operating performance in many PE portfolios, and successful secondary market fundraising campaigns by many of the leading funds.
Looking Ahead
In early 2023, there were several indicators suggesting the IPO and M&A markets were ready to rebound after a difficult 2022. But then a regional banking crisis in the U.S. and the collapse of a major bank in Europe once again put many investors on edge. It was a stark reminder of the uncertainty in global markets and the necessity of investors having diverse toolkits available to navigate them.
Looking through the end of 2023, we see strong tailwinds that will nudge more LPs and GPs to use secondary transactions as an essential tool to both preserve liquidity and access to upside. Numerous LPs currently have negative net cash flows in their private equity programs, as capital calls outpace distribution activity, which spurs an enhanced need for liquidity. Meanwhile, many GPs are searching for creative ways to hold onto prized assets for longer while keeping their LPs happy. Buyers will continue to be selective, especially with year-end valuations approaching that could reset some private company valuations.
We’re seeing these trends unfold across most global markets amid plenty of pent up demand and dry powder. Together, they suggest secondary market activity is primed to accelerate in the months and years ahead.
Jefferies’s Private Capital Advisory team features 60 dedicated professions working alongside our sector bankers and regional coverage teams. In 2022, we advised institutional investors and general partners on over $20 billion of private equity secondary transaction value.
Overtime’s Zach Weiner on The Changing Space of Sports Media for Gen Z
Speaking at Jefferies’ 2023 Private Internet Conference, Zach Weiner, Co-founder and President of Overtime, emphasized the need for entertainment companies to be agile, responsive, and in tune with the evolving habits of modern consumers.
For decades, large incumbents dominated the sports and media landscape, commanding consumer attention with traditional content and outreach strategies. As Millennial and Generation Z audiences came of age, legacy media struggled to keep pace. Their tried-and-true tactics failed to engage younger audiences, whose tastes were short-form and colloquial.
“When we started Overtime, this new 13- to 35-year-old demographic was our focus,” Weiner said. “By adopting the right voice and leveraging the right platforms, we could create content that really resonates with this next-generation audience.”
Weiner stressed that prosperity lies in understanding the digital space, adapting to audiences’ evolving interests, and constantly innovating to engage viewers. This audience-first strategy was instrumental to Overtime’s early success, and it continues to power the company’s growth today, with more than 80 million fans across platforms.
When it comes to engaging target audiences, Weiner cautioned against trying to cater to everyone. Success means finding consumers whose specific needs and interests you can meet. It is challenging to deliver compelling content and compete with major incumbents as a generalist.
“Do I want the 55-year-old sports fan to watch our basketball league? Sure – I’m not against it,” Weiner said. “But at the end of the day, by focusing more narrowly on Gen Z and Millennials, we can deliver content that really interests them.”
Weiner also spoke about the challenging environment for consumer internet businesses, and how those challenges informed his approach to monetization and business development as a young entrepreneur.
“Among founders, I’ve noticed two extremes: those focused on running the business their way, and those focused solely on revenue,” Weiner shared. “Like most things in life, you want to land somewhere in between. Do what you think is right for the business but remember the importance of revenue generation and cost conservation, too.”
With Overtime, Weiner is always exploring avenues for revenue diversification. The company’s path to profitability began with advertising and e-commerce through their media business. Once Overtime’s audience was well established, Weiner pursued new and larger opportunities for profit: live rights. Capitalizing on the media company’s intellectual property, Weiner launched Overtime Elite and OT7, two new professional sports leagues for the next generation of athletes.
“We realized that if we can make young people care about something, let’s make them care about leagues,” Weiner said. “The media company provides this base to launch the IP, which in turn creates much more economic value.”
Overtime Elite (OTE) achieved a significant breakthrough in the 2023 NBA Draft. Two Overtime Elite stars, twins Ausar and Amen Thompson, were considered among the draft’s best prospects, both taken in the top five picks. Two other OTE prospects received two-way contracts, with the New York Knicks and Milwaukee Bucks, respectively.
The launch of these spin-off leagues expanded opportunities for monetization, including a media rights deal with Amazon Prime, enhanced brand partnerships with companies such as State Farm and Gatorade, and an increase in merchandising opportunities. This balanced strategy — prioritizing the audience and core competencies while pursuing profitability — became the catalyst for Overtime’s growth.
Pacaso’s Spencer Rascoff on the Revitalized Experience Economy and More Pandemic Shifts
At Jefferies’ 2023 Private Internet Conference, serial entrepreneur Spencer Rascoff joined Cameron Lester, Global Co-Head of Technology, Media, and Telecom Investment Banking at Jefferies, to discuss shifts in the consumer landscape.
Rascoff – co-founder of Zillow, Hotwire, and most recently, Pacaso – shared insight into the booming Los Angeles startup scene, post-COVID transformations in consumer behavior, and the thriving market for second homes.
Rascoff expressed enthusiasm for LA’s surging startup ecosystem, where his latest digital real estate venture, Pacaso, is based. He highlighted the city’s unique convergence of media, entertainment, technology, and digital creators – all fueling a swell of local entrepreneurship.
“Post-COVID, we have a lot more latitude in where we live,” Rascoff said. “People are untethered from their homes in San Francisco, Seattle, or New York – places they had to live before the pandemic. Now, many of them are choosing LA, and the city is booming.”
Testra, in its second annual ‘Tech’s Great Migration’ report, found that Los Angeles now hosts more than 3,800 venture-backed companies, surpassed only by the Bay Area and New York. Since the pandemic, LA’s startup scene has emerged as one of the nation’s fastest growing.
The pandemic’s impact extends beyond lifestyle choices. COVID also triggered profound shifts in consumer behavior. Rascoff cited the revitalization of the ‘experience economy’ as among the most impactful and enduring changes. Drawing analogies to other global incidents of historic scale, he noted how such events tend to cultivate a ‘live for the moment’ mentality among consumers.
“Online travel companies were left for dead during COVID,” Rascoff observed. “Now, they’re just booming. Travel is going nuts for exactly this reason: people want to live again.”
Tourist arrivals worldwide in 2023 are projected to reach up to 95% of pre-pandemic levels, a significant increase from the 63% in 2022, according to data from the UN’s World Tourism Organization. This resurgence is mirrored in the rallying share prices of travel companies, which struggled during the pandemic.
Rascoff cited his own company, Pacaso, as another example of this shift. The platform facilitates fractional ownership of second homes, allowing buyers to invest in a share ranging from 1/8 to 1/2. In just their third year of operation, Pacaso crossed $1 billion in total revenue, as more people realized their long-held dream of owning a second home.
Turning to the broader housing market, Rascoff acknowledged that the sharp rise in mortgage rates from 2% to 7% has affected real estate transactions, with fewer this year than the last couple of years. However, he expects the second home market, where Pacaso operates, to see less impact.
“Second home markets tend to be more expensive, and buyers use more cash and fewer mortgages. They’re less susceptible to rising interest rates because the rest of their balance sheet is much stronger than your average consumer,” Rascoff explained. He added, “Second home markets appreciate faster than primary markets and are better insulated during downturns due to the low number of distressed sellers.”
Rascoff’s perspectives underscore the boundless potential of the ‘experience economy’ and the opportunities it offers to innovative ventures like Pacaso. As the pandemic continues to reshape lifestyle and consumption choices, businesses and regions that can tap into the consumers’ desire to ‘live in the moment’ are poised for substantial growth.
Prime Services C-Suite Newsletter – July 2023
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Hedge Fund Halftime Report
Coming off a challenging 2022, investors are exploring multiple avenues for success in 2023. Join us for a discussion about the global secondary market landscape with Chris Bonfield from Jefferies Private Capital Advisory, as well as the fundraising and performance outlook for hedge fund managers in the second half of this year.
Investing in Change: Spotlight on Activism in Japan
Investor discussions for Japanese activists have increased, particularly from family offices and fund of funds. Among the reasons for this surge are the Japanese government’s and stock exchange’s policies aimed at enhancing corporate governance, creating a potentially more conducive activist environment in Japan. Some allocators believe that opportunistic managers can leverage these market inefficiencies through shareholder activism and constructive engagement with company management to achieve alpha. Despite the opportunity set in Japan, uncertainties and potential challenges remain.
2023 Tech Sector Outlook: Navigating Disruptions and Opportunities
With Cameron Lester, Global Co-Head of Technology, Media and Telecom Investment Banking
The tech sector stands at a crossroads. For the first time, the industry faces both a significant downturn in capital availability and a historic wave of digital disruptions. This unusual juxtaposition of innovation and fiscal tightening creates challenges and opportunities for entrepreneurs and investors alike.
At Jefferies’ 2023 Private Internet Conference, Cameron Lester, Global Co-Head of Technology, Media, and Telecom Investment Banking, expressed bullishness on the future of the sector, despite recent financial tightening. His optimism stems from areas of continued growth and groundbreaking innovation, including artificial intelligence (AI), e-commerce, and the creator economy.
“This funding environment creates certain advantages for entrepreneurs, as talent and capital converge around the best ideas,” Lester said. “Companies will sustain growth and secure funding if they can position themselves as future leaders with a sustainable business model and innovative mindset.”
Artificial Intelligence: The Next Frontier
Lester considers AI the most impactful tech innovation since search engines, with the potential to eclipse even that. He expects it to revolutionize business and consumer environments for generations to come.
Reflecting on OpenAI’s success, Lester noted, “When ChatGPT was released, it amassed 100 million monthly active users in just two months – outpacing WhatsApp, Instagram, and Facebook. Generative AI, practically unknown to the public just months ago, is now emerging as part of the fastest-growing tech platform in history.”
AI’s growth has attracted robust investment, with venture capital funding increasing 11-fold since 2018. Forecasts suggest the AI market could attract $110 billion by 2030. As industry leaders like Google, Amazon, Meta, and Microsoft invest in AI, the sector offers an excellent opportunity for entrepreneurs and investors.
E-Commerce: The Pandemic’s Legacy
Lester also expressed confidence in the sustained growth of e-commerce, a sector that expanded dramatically during the COVID-19 pandemic and shows no signs of slowing down.
“Before the pandemic, e-commerce accounted for just 15% of total retail in the United States,” Lester shared. “The shift to online shopping during the pandemic was expected, but the persistence of these habits is remarkable.”
In 2022, e-commerce sales hit $1 trillion for the first time. Despite the resumption of in-person shopping, e-commerce has maintained strong growth, now representing more than 20% of total U.S. retail. Even older consumers, historically hesitant to adopt e-commerce, now represent the third-largest e-commerce demographic, with over 35 million online shoppers.
Digital resale is another rising trend, expected to grow 80% over the next five years. The sector is projected to reach $300 billion by 2027, outpacing overall e-commerce growth.
The Creator Economy: A Maturing Market
The creator economy is gaining momentum. The market reached $104 billion in 2020, doubling its value from 2019, and today, there are more than 50 million digital content creators around the world.
“Rather than ten TV shows consumed by billions of people, we now have hundreds of millions of shows catering to billions of people,” Lester shared, quoting Eric Freytag from Stream Labs.
While creative industries were historically dominated by large players, platforms like Patreon, TikTok, and OnlyFans have democratized the sector. These platforms allow individuals to reach large audiences and monetize their talents, without the backing of major tech companies.
Lester also noted the sector’s unique cultural influence, with ‘YouTube star’ among the most sought-after career choices for today’s youth.
Despite capital scarcity, Lester remains optimistic about the tech sector’s future. The industry is on the brink of an exciting new phase, as various sectors attract talented entrepreneurs and enduring investor interest. Lester believes that as long as entrepreneurs and investors seize current opportunities, innovation and growth will persist.
“Yes, capital is scarce, but these land grabs often give rise to an abundance of new opportunities,” Lester said. “When macro headwinds subside, expect plenty of capital to flow toward these emerging sectors.”